Creating compelling slides and other forms of visualisations

Seminar content "Designing presentations to achieve your goals - with structure and message."

  • "What do you want to achieve?"
  • The objective of the presentation as a starting point for the design of presentation slides or lecture visualization.  
  • "Really reaching the audience ..." strategies to attract and increase the attention and interest of the listeners  
  • "Getting to the point ..." Focusing your statements on clear messages - in words and pictures!  
  • "We know today that ..." The most important findings from psychology, neuroscience, advertising research, etc. ... What do we learn from this? What is important for us?  
  • Formal basic rules for presentation slides  
  • "Don't reinvent the wheel every time ..."
  • The design of draft and master templates  
  • Arrangement of slide elements and text  
  • "3 seconds - no more"
  • No slide without a headline!  
  • "A (good!) picture says more than a thousand words" - Transferring textual statements into pictures  
  • "Often less is more ...
  • "The optimal combination of colors, fonts, layout, symbols ...  
  • Designing and integrating tables, diagrams, charts and graphics  
  • Use effects and animations sensibly  
  • "Have I thought of everything?" Visual "checklists" for quality assurance
  •  Create and use accompanying material (notes, samples, handouts, ...)  
  • "Unity of people and technology ..."
  • Matching your own presentation style with the presentation slides

The seminar "Designing presentations in a goal-oriented way" for specialists and executives takes place in small groups or, if desired, as individual training. 

I look forward to hearing from you and will be happy to advise you on all aspects of presentations. 

What do you want to achieve? What is your message?